Kreps DeMaria had a lot to celebrate last year – including being named the top PR firm in Miami by readers of the Daily Business Review – and as 2016 gets into full swing and our New York office on Madison Ave opens, we again have cause to celebrate with news that our president, Sissy DeMaria, has been honored as one of the Top Women in PR by industry authority, PR News.
My desk in the Kreps DeMaria office faces two TV screens, which we keep tuned to CNN and MSNBC throughout the day to ensure that we are aware of breaking news. Despite the fact that the next presidential election is still more than a year away, I’ve noticed that these stations can’t resist providing updates and analysis of the candidates’ latest antics on a seemingly ongoing basis.
Having worked in public relations for roughly two years, I realize that I have learned much more on the job than I did while hitting the books. Textbooks, of course, can teach you the practicality of PR, but it’s really sink or swim when you get into the driver’s seat. Here’s my advice for communications students…as well as fellow young professionals.
1. Get into the habit of communicating with clients