Shana Kaufman is the Vice President of Marketing and Events for Kreps DeMaria and has a vast array of experience working in the luxury lifestyle industry. At her time with firm Shana has worked with brands such as De Beers Jewellers, Alexandre Birman, Rolls-Royce Motor Cars, Informa Markets – U.S. Boat Shows, and more. Before joining the team at Kreps DeMaria, Shana was the events and marketing manager at Miami's luxury lifestyle magazine, Ocean Drive. Shana conceptualized, developed and executed Ocean Drive's event and marketing programs for a vast array of luxury lifestyle clientele, integrating their brands into various event platforms including signature events such as the annual Art of the Party, Art Basel event and Swim Week, managing brand logistics such as quality brand positioning, synergetic partnerships, content development, social media and influencer integration, as well as providing client support for specific initiatives. In addition, Shana has handled celebrity and talent event relations with featured personalities, including Eva Longoria, Dwyane Wade, Udonis Haslem, Katie Holmes, Heidi Klum, Adriana Lima, Channing Tatum and many more. Previous experience includes working with the IMG Worldwide Sponsor Team during Mercedes-Benz Fashion Week in New York City, assisting luxury fashion brands like Badgley Mischka, Diane Von Furstenberg, Jenny Peckham, and Michael Kors. With her experience, passion, creativity and ability to grasp client needs, she enjoys contributing her expertise to bringing the “big picture” to life.